Over within the old school realm of Web2, social media has not too long ago witnessed quite a lot of controversy by seeing numerous legacy platforms flounder as they try to adapt to the brand new world. Now nevertheless, Web3 will look to wrest the baton from the previous guard, as Lens Protocol provides a greater different.
Lens Protocol represents one thing new, not a social media platform in its personal proper, however a social graph. In a nutshell, it provides a complete on-chain id, all centered round a profile NFT. These NFTs then retailer all of the essential info relating to followers and interactions, which in flip will enable customers of the platform to take their total following to any plugin working inside its framework. That may be something from a messaging service, video sharing platform, Twitter clone, or one thing new that hasn’t been considered but.
As well as, as all core knowledge is linked to a single NFT, customers for the primary time are accountable for their info, that means that they’ll select what occurs to it, and monetize their knowledge on their very own phrases. They’ll additionally full management over their profile and even set follower parameters in an effort to fend off the scourge of bots.
So, as questions stay across the huge gamers within the previous technology of social media, a paradigm shift has begun inside Web3.
Discover out extra about Lens Protocol >> Right here
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