Veteran music government Benny Pough appeared on Hip Hop & Enterprise to dig into his new memoir On Affect: Life, Management and Betting on Your self, a set of life highlights sharing truths that guided him by years of going from an intern to CEO.
Pough has held government roles at main report labels like Motown, Def Jam, and MCA Information, together with his tenure as the previous government vice chairman of Epic Information and the previous president of Roc Nation Music. His résumé contains breaking radio hits for celebrity artists similar to Jay-Z, Rihanna, Mary J. Blige, Kanye West, DJ Khaled, The Roots, Travis Scott, Future, Yo Gotti, 21 Savage, and plenty of extra.
Pough’s skyrocketing rise as a prime music government took a drastic pause in 2014 when he was concerned in a near-fatal automotive accident that modified his life perpetually. After a grueling street to restoration, Pough used that transformative expertise to launch his first memoir.
With On Affect, Pough goals to encourage others by sharing truths that guided him by years of unparalleled success, going from intern to CEO. “We hit the tree so arduous that it severed two ft of my small gut,” Pough informed BLACK ENTERPRISE.
“In that second, God put a ebook inside me, which modified me referred to as “On Affect.”
The ebook’s title serves as a double which means for the near-fatal crash Pough survived and the acronym he created for the phrase “Affect.”
“Affect is an acronym that stands for instinct, mastery, pivot, authenticity, connection, and teamwork,” he stated.
The expertise drastically modified Pough’s views on psychological well being and normalized conversations across the subject. With over 30 years within the leisure trade, Pough has seen all of it. However he applauds at present’s leisure figures who haven’t shied away from stressing the significance of self-love and psychological well being. “There are some massive stars who’ve been public in regards to the challenges that they’ve had, that they cope with to beat,” Pough stated.
“I imply, such as you acquired to applaud Charlamagne, for his work within the areas is, how a lot greater are you able to get than that with a man who has thousands and thousands of listeners and followers and exhibits, and he’s embraced it and held on to that to let , it’s OK.”
Pough touched on the processes to assist a newly signed artist transition into stardom and the way psychological well being is extra prioritized now than throughout his begin within the trade. Pough additionally advises anybody seeking to break into the music trade and his newest actual property investments by Al J. Britt Enterprises, his actual property administration firm that has garnered over 100 doorways as a part of his portfolio.
Press play beneath to listen to extra on Pough’s rise as a music government, his new memoir, and his perception into the music trade’s present state.