by Nahlah Abdur-Rahman
February 4, 2025
Mustard will launch his personal spin on the condiment with the model.
Mustard, extra just lately generally known as “MUSTAAAAAAAAAARRRD” by Kendrick Lamar, is again on the scene in a scrumptious new manner. The DJ and Grammy-award-winning producer has collaborated with Heinz for a particular partnership.
Mustard, whose actual title is Dijon McFarlane, introduced the information with Heinz in the course of the Grammy Awards. The 2 events launched a promotional video on the collab of the 2 mustards.
“Two mustard legends, collectively finally,” the shared publish was captioned.
For the “Not Like Us” producer, the collaboration hits house as he additionally has a knack for kicking it within the kitchen.
“This collab coming to life is a giant deal and one thing that has been a long time within the making for me,” the 34-year-old stated in a press launch. “Everybody is aware of me for my beats and sound, however what they don’t know is that cooking and grilling is a big a part of my life. I’m on the grill each probability I get. I’ve been utilizing Heinz since I used to be a child, so partnering with them is one thing I’ve at all times needed to do.”
The Los Angeles native will approprately maintain the inaugural title of Chief Mustard Officer. Not solely will this embody a brand new unreleased taste, however unique recipes developed with the musician as nicely. Moreover, Mustard will participate in model occasions all year long.
“Very similar to Heinz, Mustard is somebody who goes all in when he creates one thing to place out into the world,” stated Todd Kaplan, North American Chief Advertising and marketing Officer for Kraft Heinz. “He has been a fan of the model for years, so it was solely a matter of time earlier than Mustard met his good match with Heinz.”
This 12 months has introduced larger fame to the already famend DJ. His hit file with Lamar scored 5 Grammys on the 2025 ceremony, together with Report and Music of the 12 months.
Followers can sustain with Mustard’s unique taste and extra from the collaboration right here.
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